Did you know 75% of those searching online only click on organic search engine listings?
A necessary part of any successful website, Search Engine Optimization (or SEO) helps get your website ranked for the keywords your customers are searching for.
SEO is a term thrown around by many but understood by few. What does it take to rank in organic listings? It takes on site and off site work.
On-Site: Optimizing a site for search involves not only including keywords in the META tags, but also includes writing and content generation around those keywords. Blogging is touted as one of the best ways to optimize your site, but who has time to write a new blog post every day or even every week?
Off–Site: By getting your website linked to on other, high ranking websites, you can actually increase where your page is seen in the search engine results. Some websites are worth more in links than others. For example, if you are a car dealership, getting a link on AutoTrader.com is going to be worth more than a small blog that has nothing to do with your website. This is called “link building” and is an essential part of SEO.
We can take all the burden of on and off site SEO out of your hands and into ours. With professional, in house blog writers, you will see updated content on your site weekly.
With keyword research, we will make sure that your website is optimized and targeted to the audience you want to reach and in the places you want to be seen. To do this, we analyze your current site, competitors and use analytics tools to find out what people are searching for and where your website should be.